Diksi is North Company group's youngest firm. The label was created in 2007, when our design team identified an unfilled market niche for a distinctive, optimistic style of women's fashion. Diksi aims to offer women a wide range of stylish clothing and accessories, designed and personalised for each and every occasion. All our items are very selectively chosen, to offer an almost exclusive clothing range.
The company slogan “created with love”, clearly defines the spirit and pace of the brand. A brand created and designed with the same love and care put into the age-old recipes made by our grandmothers; the patience and calmness with which a craftsman gives shape to a porcelain figure; and with the pleasure and delight experienced when having a bubble bath …
Diksi is an abbreviation of “di que si”, which is Spanish for "say yes", normally used when a man asks a woman to marry him, hoping that she's going to say "yes". But it's also used to get an affirmative answer, or when the intention is to persuade someone to go ahead with something. So, the message that our brand is trying to convey is to "say yes!" to life, to style, to being different, to always moving on.
See Spring-Summer 2011 Collection
Diksi: Contact